WRAL: Bipartisan Bill Would Require 'Paid for' Labels on Social Media Political Ads
Legislation filed this week would require political ads on social media and anywhere else online in North Carolina to carry the same "paid for by" labels already required on print ads, mailers and television commercials.
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In 2008, campaigns spent $22 million on digital advertising, according to The Campaign Legal Center in Washington, D.C. In 2016, the figure hit $1.4 billion, more than political campaigns nationwide spent on cable television advertising, according to the center.