Thousands of Californians give to Donald Trump’s reelection campaign
Brendan Fischer, director of federal reform at the Campaign Legal Center, an advocacy group, said the Trump campaign reflects a broader fundraising trend, in which campaigns are taking advantage of online platforms to reach a wider pool of donors and encourage them to give over and over. Trump has proven particularly adept at that tactic, particularly compared to other Republicans, who have lagged behind Democrats in terms of small-dollar donor outreach. “At least anecdotally, Trump does appear to be an outlier,” Fischer said. “He certainly knows his base and I think Brad Parscale, who was his digital director in the 2016 election and now his 2020 campaign manager, has made really effective use of online funding strategies.”
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