NAB Says FCC Political Ad Orders are ‘Impracticable’

TV Technology

With the 2020 presidential election just heating up, and a tidal wave of political ads certainly on the horizon, the National Association of Broadcasters has filed a comment with the FCC Media Bureau that says a trio of recent orders regarding properly labeling political ads will prove “impracticable, overly burdensome and statutorily and constitutionally questionable” for broadcasters and cable operators. This stems from complaints filed by the Campaign Legal Center and Sunlight Foundation against 11 commercial TV stations in late 2019.

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